Simpson Group invests £250k into new tech to drive client experience

Simpson Group invests £250k into new tech to drive client experience

MIS investment Simpson Group

POINT of sale printer specialist Simpson Group has invested £250,000 in the installation of a new Management Information System (MIS) to drive the business ahead of competition.

The new MIS installation is the company’s second piece of innovative technology since its management buyout in February, bringing the total of investment to over £1.25 million this year. This summer, Simpson Group completed the installation of a new Onset X3 Flatbed which saw increased productivity and job efficiency, allowing the opportunity to take on new business without sacrificing the high standard of work it is known for.

Giving the company an increased visibility of the overall business functions and performance, the Tharstern MIS will allow Simpson Group to manage all areas of the business more efficiently.

Through bespoke automated workflows, the system will enable the firm to make smarter decisions, including automating repetitive and mundane tasks, so the team is free to work on more customer-focused activities.

It also has the ability to track production at every stage of the workflow, meaning Simpson Group can increase the speed in which it produces client work, allowing the company to competitively price its services and reduce errors.

Anthony Dixon, project manager at Simpson Group, said: “After extensive investigation and value mapping of our current processes, we reached the conclusion that to enable us to achieve the levels of automation we are striving to reach, we needed to partner with an MIS provider that shared the same passion towards workflow integration.

“Ultimately, our customers will benefit from us being able to return enquiries quicker and the improved scheduling should highlight to our teams when we have excess capacity, which could potentially result in orders being turned around even faster.”

Mark Jerrard, commercial director at Simpson Group, added: “Due to the ever-evolving nature of the print industry, at Simpson Group we have an ethos of continuous investment and improvement to maintain our competitive advantage in the marketplace.

“We are really pleased that we can invest in this technology to increase our customer satisfaction levels and improve our internal processes.”

Washington-based Simpson Group specialises in point of purchase print with customers from the travel, horticulture, coatings, gambling and entertainment industries. It currently employs 100 members of staff across the North East and a satellite southern operation in Langley.

For more information on Simpson Group, visit or call 0191 416 1579.

Simpson Group

Established in 1972, Simpson Group has been providing an award-winning point of sale print for the biggest names in retail for the last 50 years. We’re constantly investing in pioneering technology and client-benefiting services to ensure we are the market leader in cutting edge POP & POS. We are even home to Europe’s only simulated shopping mall – Influence Mall!

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